This Easter I was reminded of this photo I took in east Austin, 2013. (The sign reads: “Don’t make your own easter eggs — ain’t nobody got time for that!“)
That’s one kind of Easter egg, but the other is a hidden feature or a message.
Not everybody knows this, but I hide Easter eggs in every one of my Friday newsletters — the “hey y’all” greeting and the “xoxo” signoff is always hyperlinked. (I can’t remember when I started this practice, but I know I stole from Laura Olin.)
Sometimes the links are random, but often they comment somehow on the list of 10.
Here’s the most recent Friday letter so you can see what I mean: “Art comes from other art.”